Whether Spotify’s overall operating structure and approach to content distribution is viable for the long-term remains to be seen.įor MBAs looking for a way to help musicians from inside the belly of the beast, let’s take a look at employment at Spotify. The composer and harpist Joanna Newsom disparaged Spotify in a 2015 LA Times interview as a “villainous cabal of major labels … built from the ground up as a way to circumvent the idea of paying their artists.”īut the platform’s growing power and presence have coerced musicians to play ball, even if they are reluctant to do so. The company had discussed in recent months launching its Resso music-streaming service, currently available in India, Indonesia and Brazil, in more than a dozen additional markets, but expansion to the United States isn't immediately on the cards, according to the report.One might now understand why many high-profile musicians, like Prince, The Beatles, Taylor Swift, and Neil Young, initially refused to stream their music on Spotify. Shares of Spotify pared gains to trade flat in after-market trading on Wednesday, while Warner Music Group Corp gained 4%.īyteDance did not immediately respond to a Reuters request for comment.

The TikTok parent plans to eventually integrate music streaming within its short-video service and scale it to serve as a major platform for distributing music globally, according to the report that cited people with knowledge of the discussions.

(Reuters) - China's ByteDance Ltd is in talks with music labels for expanding its music-streaming service globally to compete with industry leaders such as Spotify Technology SA, the Wall Street Journal reported on Wednesday.

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